Paper Puppet Essay Example for Free

Paper Puppet Essay Creations in organizations might be credited to exercises, for example, the paper manikin creation. Such creations are typically used in the manufacture of electronic contraptions, cars, and so forth. Having the option to experience such movement gave me an engaging and diverting inclination. The idea of line creation has consistently given me a negative inclination, for very similar things were over and again accomplished for a particular time period. The movement, â€Å"Paper Puppets†, was an activity that gaged the profitability and effectiveness of laborers, while following a particular request. For this activity, one would go about as the administrator, while the rest was separated into two gatherings. The primary gathering was allocated to time the errand, simultaneously mention objective facts, while the subsequent gathering was to carry out the responsibilities. Two rounds were done as such as the two gatherings might play out the movement, before the outcomes were at last thought about. There was a postponement in the main manikin made, for there was an awkwardness in the conveyance, coming about to lopsided remaining burden. A clobber was shaped with the lopsided dispersion of work assignments, marking the creation time. An equitably disseminated load brought about a 1-minute creation, while lopsided outstanding burden brought about a 3-minute creation. This came about to a 2-minute time contrast, diminishing the creation to a disheartening 60%. At long last, the two manikins passed the principles set by the Quality Control and Assurance office. Notwithstanding, the subsequent manikin was superior to the first, for modifications have been made as enhancements of the primary manikin. From the experience I had, I found that line creation was centered not just around the effectiveness of the laborers, yet additionally on the amount and nature of the items made. A wobbly misstep submitted by a laborer would bring about the blemish of one or a few items. With the nonstop overhauling of innovation these days, organizations will in general incline toward the utilization of frameworks and hardware other than human laborers. This is basically because of the way that machines will in general submit lesser slip-ups when contrasted with human specialists, since they are customized to make perfect items. Moreover, the abatement in absconds additionally builds the companys creation, coming about to more benefit for the organization. The motivation behind line creation is to build their profitability at a particular time span however much as could reasonably be expected, and not decline it. The action caused me to understand that this sort of work would be uninteresting for somebody like me. I can't envision myself being a piece of a line for the entire day, and on a paced movement. I felt that this sort of work was an approach to put down the yearnings and dreams of the laborers, who were intellectually and truly fatigued of their activity. With the end goal for organizations to have quality and amount guaranteed products,I propose that a pivot in their occupations be made by the administration. This would cause the laborers to turn out to be progressively expanded with their profession. Be that as it may, this may likewise bring about progressively complex issues and flaws in the items, for the laborers are not experienced enough to be in a particular field. Everything is a procedure. I surmise with everyones participation and backing, such a procedure might be made so as to make high review items that can be sent out to the various pieces of the world.

Reflection Paper on a Beautiful Mind

A Beautiful Mind is a story dependent on the life of the well known mathematician John Forbes Nash, Jr. His commitments to science are extraordinary. At the point when he was an undergrad, he demonstrated Brouwer's fixed point hypothesis. He at that point broke one of Riemann's most confounding numerical issues and got celebrated for the Nash Solution. Game Theory from that point on, Nash gave forward leap after achievement in science. In 1958 John Forbes Nash was portrayed as being ‘the most encouraging youthful mathematician on the planet'. John tackled issues in arithmetic that numerous mathematicians regarded not resolvable. On the edge of such a promising and remarkable vocation, he at that point proceeded to endure three many years of a staggering type of distrustful schizophrenia. He lost his showing callings and his activity. He rejected all clinical treatment and went through years all through hallucinating states. Astoundingly, in 1994 John won the Nobel Prize in Economic Science for his work on Game Theory, he was just 21 when he composed his paper. The tale of John Forbes Nash Jr. is unquestionably associated with Logic, as he is a mathematician. In his breaking of many astounding numerical issues, he utilized rationale. What's more, in delivering his popular Game hypothesis, sensible frameworks were utilized. Among the significant properties that consistent frameworks can have: ?Consistency, which implies that no hypothesis of the framework negates another. ?Legitimacy, which implies that the framework's principles of evidence will never permit a bogus derivation from genuine premises. A coherent framework has the property of adequacy when the sensible framework has the property of legitimacy and just uses premises that demonstrate valid (or, on account of adages, are valid by definition). ?Fulfillment, which implies that if a hypothesis is valid, it very well may be demonstrated. Adequacy, which implies that the premises are valid and the contention is legitimate. In one of the scenes in the film, where Nash was in a bar with companions, the utilization of rationale was extremely clear. While Nash and his companions all have their eyes on a similar Blonde lady, you start to detect his ‘genius second'. He astounds his associates with the inquiry that in the event that we as a whole need a similar lady, no one successes, on the off chance that we as a whole pursue her companions, no one successes, and in this way there must be an answer for guarantee that everybody wins. With that, Nash composes an equation on a napkin, surges out of the bar and works hotly on his new hypothesis. The scene shows the specialty of rationale, which looks at three demonstrations of the explanation: basic misgiving, judgment and thinking. Straightforward Apprehension is the grip of an idea. An idea is additionally called a thought, a species, a clear structure, and a psychological word. An idea has an expansion, which is the gathering of things included under the idea. A solitary idea is the idea of one individual, for instance, your idea of President Abraham Lincoln. An all inclusive idea stretches out to an entire class of things. The more highlights (or notes) remembered for an all inclusive idea, the smaller its expansion. A supernatural idea is one that applies to whatever exists, for instance being, thing, unit, unmistakable, great, valid, lovely. An idea without anyone else isn't accurate or bogus, similarly as a solitary word isn't correct or bogus. An idea is an indication of a thing, similarly as a verbally expressed word is an indication of an idea, and through the idea the verbally expressed word is an indication of the thing. An idea isn't just a sensation put away in the brain, however is an irrelevant demonstration of comprehension. A Judgment is communicated in a total sentence or suggestion. Decisions are either attributive, when we state â€Å"A is B†, where A will be a subject and B is a predicate, or existential, as when we state â€Å"A exists†. Assertion or certifiable judgment is called piece, since we are assembling two ideas. Refutation is called division, since we are dismantling two ideas. A judgment is either evident or bogus. Thinking includes three terms or ideas, and two decisions. The significant term is the broadest, the minor term is the tightest, and the center term is between the two, remembered for the importance of the significant term, and remembering for it the importance of the minor term. A model is given in the table underneath (The Structure of a Syllogism). Major PremiseEvery man is mortal. Mortal = significant term Minor PremiseKenji is a man. Man = center term ConclusionKenji is mortal. Kenji = minor term A logic is the verbal articulation of a demonstration of thinking. In a logic or immaculate argumentation, where one thing is given, something else fundamentally follows. Different types of argumentation give lesser degrees of assurance. An ideal logic employes finding, which is thinking that begins from general certainties, and afterward applies them in a specific example.

Rewrite Example

Rewrite Example Rewrite â€" Math Problem Example > IntroductionThe role of security has enhanced almost everywhere and in every field throughout the world, more so in the business arena. Every business and individual has become vulnerable in terms of risk factors. It may be noticed that facilities is the most important place of any business. Facilities are the place where most of the operations with regards to any business happens and has the staff and members to assist in the functions of the business. The facilities being the most important area of the business, keeping it secure too becomes quite mandatory. Among the latest times, the concept of facilities security has emerged and with a bang. When talking about securing facilities, it may be noticed that the role of the security manager and the facilities manager too comes into discussion. Both cannot function without the assistance from the other. In this paper, we will be elaborating on the integration, interaction and interdependencies of the security and the facility manag ers respectively, even as we also discuss the technologies employed by each of them. Role of a Facility Manager: The aftermath of the demolition of the twin towers has exposed the need of a robust facility management. With that, the role of a facility manager too becomes enhanced. Traditionally, a facility manager or FM is compounded to function in areas and fields spanning repair, maintenance, renovation, catering to the business needs, looking into the financial accounts and minimizing the money spent on the facility, while maximizing the coverage, handling the daily operations and providing each and every unit, operation and employee with a secure environment. Amongst the roles of a FM, staying abreast with the latest technologies in the field of security is also of utmost importance (Stadler, 2009). Technologies are especially important because when integrated with the infrastructure, these help enhance the facility area. The area of function for a facility manager is quite ev olving. With the expansion of business operations, the role of the facility manager too expands. John Parkinson (2003) agrees that with the changing business and economic environment, the role of facility managers has become more challenging and demanding. Role of a Security manager: Just as the name suggests, the function of a security manager is to look after the security of the facilities of companies. In the security coverage, everything from business assets to business information and operations is included. There is a lot of trust put upon the security manager of a company. He is responsible for everything and requires looking after the security of everything that comes under the facilities of a business. The security manager is the one with knowledge on everything that goes within the facility first hand. His security guards are placed everywhere and the interactions that take place are reported to him (Kovacich Halibozek, 2003). The importance of the role of the security officer or the Chief Security Officer (CSO) has become even more emphasized in the wake of the increase in terrorism and homicide cases. The Security plan and interweaving of the latest security technological innovations into the infrastructure of the facility becomes the responsibility of the Security Manager. The security officer is given the responsibility of taking decisions any time with regards to the security of the entire facility. The security officer is also liable of training and education the new entrees with regards to the security measures and policies of the company. Even as the security manager is given the entire responsibility of looking after the security of the facility, without the cooperation from the facility manager, the task would get quite difficult to perform. Therefore, the facility manager and the security manager would be required to work in conjunction with each other for the best results possible (todaysfacilitymanager. com, 2003).

Essay on True Beauty - 2353 Words

Many people will say that beauty is in the eye of the beholder, however if you look back through history it is apparent that beauty is in the eye of society. Just like fashion, the image of a â€Å"beautiful woman† has varied with culture and time. What was considered attractive in Elizabethan Europe was pale, blonde, and curvy whereas today in America it’s tan, blonde, and thin. Women have put themselves through misery attempting to change their bodies and their features to match what society is calling beautiful. Today they cover themselves with makeup, diet to extremes, and go through cosmetic surgery, all of which can actually be harmful to the body. The first cosmetics were used for religious purposes. Primitive men used make-up to†¦show more content†¦Permanent make-up methods were also developed (Angeloglou 110-118). Between celebrities with gorgeous hair and models with perfect skin many women today feel they must use make-up and other beauty products in order to feel like they are beautiful. Cosmetics such as lotions, skin creams, perfumes, nail polishes, hair dyes, hair spray, and make-up products like lipstick, mascara, and blush are used excessively in hopes to attain a flawless complexion and perfect facial features. When cosmetics are used in small amounts they can be okay, however, by trying to hide flaws behind layers of make-up women are just creating more problems for themselves and their skin (â€Å"Cosmetics and Your Health†). There is nothing wrong with using moderate cosmetic products. It’s important to use lotions, soaps, and shampoos for cleanliness and good hygiene. It’s also fine for someone to use small amounts of make-up to cover up small blemishes and to make themselves feel attractive and more confident. However, women should not feel that the only way they look beautiful is if they completely cover their face with foundation, blush, lipstick, eyeliner, eyeshadow, mascara, and other make-up. Or that the only way their hair looks good is when it’s dyed and straightened. Women should learn to be comfortable in their own skin, especially since by using these products they can actually be harmingShow MoreRelatedTrue Beauty for Cindy Jackson Essay1241 Words   |  5 Pageslooking like a Barbie doll since she was six years old and she never grow out of it. When she was thirty- three, she inherited some money after her father passed away. Later, she decided to invest all her m oney in her appearance to make her dream come true. At first, she started with reshaped her upper and lower eyelids to wider her eyes. Then, she moved on to liposuction on her knees, collagen injections, nose jobs, breast implants, cheekbone reshaping and implants, and microdermabrasion. After twentyRead MoreThe Sense Of True Beauty1219 Words   |  5 Pagesworld, the concept of true beauty has been the center for debate from several viewpoints. Some people define true beauty as the most pleasuring of the senses, such as taste or sight or smell. Other make the argument that true beauty only exists through creation rather than naturally. However, from the viewpoints of a transcendentalist, the natural, beautiful world guides one’s life and paves the way to heaven through a process of reflection and connection. The truest form of beauty remains the untouchedRead MoreThe True Beauty Of Music1430 Words   |  6 Pagesâ€Å"The true beauty of music is that it connects people. I t carries a message, and we the musicians are the messengers†. Music has been the source of comfort for many people around the world who are battling hardships; it helps connect people who share similar experiences and aspire to share the same message together. In the Caribbean region, they all shared some fundamental experiences; in particular, the history of slavery. Enslaved people suffered extreme punishments, diseases, poverty, and rapeRead MoreThe True Meaning Of Beauty1945 Words   |  8 PagesThe True Meaning of Beauty Imagine this. Walking down the street and seeing duplicates of the same facial features. The same hair, eyes, nose, color of skin, lips, shape of their face, shape of their bodies, all trying to look the same. All of these women trying to have the same look. All women trying to look like the â€Å"ideal western woman† Imagine every race trying to get rid of their features to make themselves look like the ideal Caucasian women. Spending an incredible amount of money going throughRead MoreThe True Beauty Of Religion1617 Words   |  7 PagesReligion is intertwined with almost every aspect of life, ranging from culture, to politics and can even be found in basic social interactions. Regardless of how religious one may be the impact it has on each individual’s life is significant. The true beauty of religion is the fact that there is no set definition, allowing for each region of the world to interpret and practice their beliefs in their own manner. Naming a newborn chi ld is considered a significant rite of passage in numerous religionsRead MoreTrue Beauty In Sonnet 130952 Words   |  4 PagesWilliam Shakespeare shows that true beauty lies within in his ironic spin of the traditional love sonnet with his Sonnet 130, also known as My Mistress’ Eyes are Nothing like the Sun. He successfully surpasses the effect of the everyday love sonnet of the time with his unique choice to spin the traditional blazon technique to point out his loves flaws. Shakespeare asserts his excellence over writers of the time by writing a more effective version of the love sonnet. True to form, Shakespeare takes hisRead MoreEssay on Crime Against True Beauty1058 Words   |  5 Pagesgirls are wounded by the immense weight of our cultures requirements for beauty. Requirements that can potentially be explained by science, but neither the way in which our society allows itself to be controlled by such mundane fancies nor the effect on the people it oppresses is by a ny means justified. Though there are countless explanations by which we might decipher the origin of our cultures general idea of outward beauty, science currently stands foremost as a highly relevant source to expoundRead MoreWhat is Beauty? Essay1385 Words   |  6 PagesWhat is beauty? People have always attempted to find, create, and pursue it. A quick checkout at the grocery store will reveal a plethora of magazines devoted purely to what they call beauty and the proper pursuit of it. Most have an idea of what they might personally define as beauty, but not as a general, sweeping definition. That which one might label ugly another might call absolutely stunning. Some find beauty in cats, others in dogs, just as some favor early morning mountain ranges over a sunRead MoreInner Beauty Vs. Outer Beauty850 Words   |  4 PagesInner Beauty vs. Outer Beauty Inner and physical beauty has always been around, affecting females and males of all ages. Though what really matters is inner beauty; how a person can express themselves as a human is the only important beauty. Outer appearances can be the only sight that humans are able to see, but inner sensations are the only feelings humans can truly encounter in their lives. People want to keep up with society and trends, therefore, they use themselves like mannequins and do anythingRead MoreBeauty Is Not At The Eyes990 Words   |  4 Pagesâ€Å"Beauty is not in the face; beauty is a light in the heart† â€Å"True beauty comes from within†. The physical appearance of a person is the first thing another person notices about someone. The definition of beauty is the combination of qualities, such as shape, color, or form, that pleases the aesthetic senses, especially the sight. People havecome to the conclusion that beauty is about the exterior appearance, however, true beauty is defined as the way a person acts and thinks. In today’s society

Exegesis of Ephesians 5 21-33 - 2522 Words

Ephesians 5:21-33 p Principles of Biblical Interpretation RELI 3305 02 Instructor: W.B. Tolar December 8, 2011 Jordan R. Laessig Setting The book of Ephesians was written by the apostle Paul (Ephesians 1:1) while in jail (Acts 28:16-31) between A.D. 60 and A.D. 62. While most agree that this letter was written to address the church of Ephesus, some scholars believe that because the name Ephesus was not mentioned in the book, Paul was writing to all churches in Asia Minor, and Ephesus was just the first to have the letter delivered. â€Å"Paul is born in Tarsus, a city of Cilicia (Acts xxii. 3, amp;c.): an Israelite, of the tribe of Benjamin, a Hebrew, i.e., one who spoke Hebrew (Phil. iii. 4, amp;c.); educated in Jerusalem under†¦show more content†¦This command sets the ground work for the next few verses and gives black and white instructions as to how a man must treat his wife and then how a wife must treat her husband. The verb in this passage is submission. Submission to one another and to the husband is emphasized through the command. Later on Paul uses love as his secondary verb. He commissions a man to love his wife as Christ loves the church. The receivers in the first section of this passage are our fellow brothers, which imply that everyone is the receiver. As we are to submit to everyone, they become the receivers of our submission. Then Paul uses husbands as the receivers of submission from the wives as the subject. Finally Paul uses wives as the receivers. Men are the subject and women are the receivers of love. Semantics There are a few key words that must be defined for accurate interpretation of this passage. The first significant word needing defined comes from 5:21. The word Submit comes from the Greek word á ½â„¢Ãâ‚¬ÃŽ ¿Ãâ€žÃŽ ±ÃÆ'ÏÆ'ÏÅ'ÃŽ ¼ÃŽ µÃŽ ½ÃŽ ¿ÃŽ ¹ meaning to bring under control, put in subjection. This would imply that the one submitting would be under complete and absolute control of the one he/she is submitting to. The second word needing identified is the word reverence, used in verse 21. This word is also found from the Greek text and is identified as φÏÅ'ÃŽ ²Ã¡ ¿ ³. The meaning for this use of the word is one of fear andShow MoreRelatedExegesis on Ephesians 6:1-31445 Words   |  6 PagesEXEGESIS PAPER ON EPHESIANS 6:1-3 ‘Children Obeying Honouring their parents is a right thing to do and bring blessings’ Background: Paul the author of this letter, realizing that the Ephesians were starting to forsake their first love, wrote this epistle to encourage them to love both God and their fellow saints. The letter begins with love (1:4,6) and ends with love (6:23-24).1 Chapter 1-3 are principally the doctrinal elaboration of the theme, love, unity, and chapter 4-6 teach what shouldRead MoreMarriage Comparison Of Corinthians And Ephesians893 Words   |  4 PagesDr. Roy A. Fowler Marriage Comparison of 1 Corinthians and Ephesians 26 April 2017 Matters of Marriage The matters of marriage which are discussed in both 1 Corinthians 7:1-17 and in Ephesians 5:21-33 deal with marriage. While they both deal with marriage, each communication about marriage is different. 1 Corinthians deals with the subject matter of being married as opposed to being single for the sake of the Gospel. The text in Ephesians deals specifically with the relationship of the husband andRead MoreExegesis Paper- Ephesians 6:10-24. 1. Main Idea: . Ephesians2002 Words   |  9 PagesExegesis Paper- Ephesians 6:10-24 1. Main Idea: Ephesians 6:10-20 Finally, be strong in the Lord and in his mighty power. 11  Put on the full armor of God, so that you can take your stand against the devil’s schemes. 12  For our struggle is not against flesh and blood, but against the rulers, against the authorities, against the powers of this dark world and against the spiritual forces of evil in the heavenly realms. 13  Therefore put on the full armor of God, so that when the day of evil comesRead MoreCommon Ground Between Muslim And Christian Belief Essay2041 Words   |  9 Pagesbut the very words of God, incorruptible and without error. Furthermore, the Quran teaches Muslims to believe the revelation of the prophets, both in the Old Testament and in the New Testament; including Abraham, Moses and Jesus (S2:87, 3:84, 4:163, 5:46). Similarly, Christians also believe that scripture is the Word of God; teaching that the Bible is useful for spiritual development (2 Timothy 3:16-17). In 849 AD, Abu’l Hasan al-Ash’ari formulated the doctrinal belief that the Quran was uncreatedRead More Lord, What is Man? Essay3042 Words   |  13 PagesABSTRACT: In this essay, philosophical anthropology is considered from the viewpoint of biblical exegesis. Our summons to self-knowledge is discussed in the light of immanence of the Kingdom of God in the human being. Humanity is argued to consist of a three-fold structure: outer, inner, and divine. Psalms 144:3 The theme of my paper is philosophical anthropology in its proper sense, i.e., the understanding of human nature. Philosophy is a speculative discipline and we have to choose a basis

Etihad Airline Creative Brief Free Essays

Advertising brief – Bill Abdul Hak Client: Etihad Airlines Background to the product and Ad campaign. -Introduction of the brand. Etihad Airline is one of the leading international aircrafts, and in just five years they have flown more than 17 million Guests to more than 50 destinations across the Middle East, Africa, Australia, Europe, North America and Asia. We will write a custom essay sample on Etihad Airline Creative Brief or any similar topic only for you Order Now With their multi national campaigns , Etihad is ranked as the number one airline. Etihad Airways has received over 30 awards since its inauguration in 2003.It has a four star rating by Skytrax and a five star rating for its first and business class product. It is currently voted the number 1 airline for having the best business class in the world. It has also dominated awards for having the best first class in the world, winning it for the second time in the last two years; which were awarded by the WTA – ‘World Travel Awards’ association. -History Etihad Airways which means (unity) was established as the national airline of the United Arab Emirates in July 2003 by Royal (Amir) Decree issued by Shikh Khalifa Bin Zaid Alnahyan.It started with an initial paid-up capital of AUD 160 million. Services were launched with a ceremonial flight to Al Ain which is a state in UAE on 5 November 2003. On 12 November 2003, Etihad commenced commercial operations with the launch of services to Beirut, and has gone on to become the fastest growing airline in the history of commercial aviation. ?In June 2004, the airline made an AUD2. 6-billion order for new aircraft in 2004, which included five Boeing 777-300ERs and 24 Airbus aircraft, including four A380-800s.The airline announced the largest aircraft order in commercial aviation history at Farnborough International Air show in 2008, for up to 205 aircraft – 100 firm orders, 55 options and 50 purchase rights. As of May 2010, the airline operates services to 61 destinations around the world from its home base in Abu Dhabi. In 2008 Etihad carried more than 6 million passengers, compared to 4. 6 million in 2007. In 2009, seat factor was 74 per cent, holding steady on the 2008 level. Etihad Airlines , also sponsors multi sports events , locally and internationally. In the year 2000 , Etihad sponsored the Melbourne premiere and multi purpose sports venue ( Etihad Stadium). Etihad Stadium branding features on giant landmark signs on the outside of the building and on all directional, scoreboard and perimeter advertising signage throughout the interior of the Stadium. In 2008 , it also sponsored the Ferrari F1 Team , formula 1 world championship holders. Also, in December 2007 it became the title sponsor of the Formula One Abu Dhabi Grand Prix .The deal was the F1 race in the UAE’s capital city named the Formula One Etihad Airways Abu Dhabi Grand Prix until 2011. -Australian Service History. Etihad Airways, has increased the destinations available for passengers traveling to Australia by expanding its code share agreement with Qantas. As part of the agreement, the Etihad two-letter ‘EY’ code is now placed on flights from Sydney to Ayers Rock (Uluru), Alice Springs, Canberra, Hobart and Melbourne and flights from Brisbane to Cairns.The expansion of this codeshare agreement with Qantas reaffirms the commitment to passengers around the world who are flying to Australia and want to visit towns and cities outside the key gateways. The new routes are in addition to the services that were part of the initial codeshare agreement, which commenced in March 2009 and include flights between Sydney and Brisbane, Sydney and Cairns, Sydney and Adelaide, and Melbourne and Adelaide, as well as Sydney to Auckland in New Zealand.More over , recently, Etihad Airways has received interim authorization from the Australian Competition and Consumer Commission (ACCC) for its proposed strategic alliance with the Virgin Blue Group. The ACCC approval means Etihad Airways and Virgin Blue will offer customers a new combined globa l flight network, connecting passengers between Europe, the Middle East, Asia, Australia and North America. The approval allows Etihad and Virgin Blue to sell, market and distribute the â€Å"joint product† to customers as well as publish aligned flight schedules, which will cover more than 100 global destinations. Positioning in Australia. With these agreements , Etihad Airlines ensures that it is the best airline that covers the entire middle east and the rest of the globe , making sure that it is the best carrier to take , especially if flying from Australia. -objectives. -Marketing objectives To increase sales of airline tickets by 25% by the end of August 2011 -Communication objective To increase awareness by 20 % by the end of January 2011 -Target Audience. Demographics . M/F 16 and up working or supported by a working family with a medium to high income, -Psychographics.The target market are those who love to experience different cultures and different locations. Concerned about safety and security , and don’t mind paying for leisure services, and don’t like to waste time till they get to their destination -Behavioral and Usage. It’s for those who like to travel around , work to save money , and engage in different activities. -Current Advertising activities The current advertising shows different passengers boarding the aircraft , and each of these passengers is treated very personally depending on their personal favorite lifestyle and preference.With a voice over stating that this passenger likes it private space , and the other likes it dreamy , where another prefers it laid back and some like to dream on their own. Finalizing the ad with an open question to suit you preference saying ( how would you like to fly with the best? ) and ending it with the slogan Etihad Airways, the world’s leading airline. Also, the Formula One Campaigns that is being held in Abu Dhabi sponsored by Etihad Airlines , with F1 Logos on airplanes , tickets and website. -Competition.In general , every airline is a competitor for Etihad Airlines since they cover all destinations , but specifically a fierce competitor for Etihad is Emirates Airlines that covers almost same destinations , but an advantage for Etihad is that it home city is the capitol which is Abu Dhabi , unlike Emirates that flies from Dubai , and Etihad has slightly better ticket prices. -Brand Character. Etihad image is that of a luxury and convenience. The brand is known for being reliable , luxurious, affordable, and personalized service is offered. -Desired brand image.The desired brand image for Etihad will be a combination of luxury and comfort and relaxing . A vacation starts from departure , ensuring safety luxury and comfort till you get back home. -Positioning The Etihad service brings quality service into your holiday. Positioned in the meduim high end of the market, the Service is unique pesronilezed with different variations from economy to business to first class.. -Look and Feel The tone and manner of Etihad will highlight the brands personality and values. The tone will be smooth and elegant. SWOT AnalysisStrengths : -Strong name known to public -Strong market position -Great historical background with no accidents -It’s head quarters ( Abu Dhabi) is in the middle of all Mideast destinations. -Flies to more than 60 destination. -Best business class in the world. -Direct flights to destinations Weakness: -Ticket prices are expensive. – Economy class seats are small -Baggage allowance is only 20 kg. -Flights can book out quickly Opportunities: -Airline could become number one. – Create new seating spaces. -Affiliate a full service air and land like car and hotel. link with other airlines to destinations they don’t reach Threats: -Emirates airline is it’s fierce competitor . -Natural aircraft disasters can make people fly less. -Economical crises like oil prices going up can increase ticket prices. Creative Brief 1. Role of Advertising. Etihad Airline is one of the leading international aircrafts, and in just five years they have flown more than 17 million Guests to more than 50 destinations across the Middle East, Africa, Australia, Europe, North America and Asia. With their multi national campaigns , Etihad is ranked as the number one airline. . Target Audience: A. Demographics: M/F 16 and up working or supported by a working family with a medium to high income. B. Psychographics. The target market are those who love to experience different cultures and different locations. Concerned about safety and security , and don’t mind paying for leisure services, and don’t like to waste time till they get to their destination. C. Behavior and Usage. It’s for those who like to travel around , work to save money , and engage in different activities. D. Key Consumer Insight.I want a good price for an air ticket , and a direct flight without having to change flights and waste time to get to my destination, without compromising on safety and luxury 3. USP. vacation starts from point of departure , our service is personalized to suit your preference and luxury is generously offered. 3- desired positioning : The Etihad service brings quality service into your holiday. Positioned in the medium high end of the market, the Service is unique personalized with different variations from economy to business to first class.. 4 -Tone and manner:The tone and manner of Etihad will highlight the brands personality and values. The tone will be smooth and elegant. 5- creative strategy: beginning of summer season , when people have free time to travel and explore different nations. 6- media strategy : our media strategy should cover all mediums in terms of T. V. Radio , Print Ads , Bill Boards and specifically social Net working. 7-Timing: The timing must be mid December 2011 till end of February 2012. 8- Mandatory’s : Logo , and trademarks of Etihad’s like uniform and friendliness and hospitality How to cite Etihad Airline Creative Brief, Papers

Autobiography of an Atom free essay sample

pADVENTURES of an Atom By: Nicole Zemaitis Atom-Smallest particle of an element that retains the properties of the element. Scientific discovery is how the present day Atomic Theory was made up. The current atomic theory was formed by different scientists over many years, each scientist building on or proving theories wrong. Democritus 460-370 B. C. Narrative: Hello! My name is Anna the Atom. I’m writing to you to describe the journey I went on to figure out the present day Atomic Theory. My father’s name is Democritus. He was the one who named me.I never really had a close relationship with him though, he didn’t really understand me. That’s why I moved out when I was young. I wanted to travel the world to visit my family members and see if they could tell me all about, well, me. Description: He believed matter was made up of tiny particles called â€Å"atomos†. We will write a custom essay sample on Autobiography of an Atom or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He thought atoms couldn’t be created, destroyed or divided. Most of his ideas were proven untrue, although his discovery of the atom was definitely true. Dalton 1766-1844 Narrative: The first relative I visited after I moved out of my dad’s house was my Uncle Dalton.Uncle Dalton knew a LOT about me. He told me about how matter is made up of people like me! He also told me some things my dad had already told me, which I guess meant they were true! Uncle Dalton seemed to have a lot of information to offer me at first, but after a little while, his house got boring. That’s when I decided to move on and visit another family member. Scientific Evidence: Dalton used Democritus’ ideas and revised them to develop the Atomic Theory. Thanks to advancements in technology, Dalton was able to test refine Democritus’ theories. Description